Positive Public Relations for Your Pack, Troop or Crew

Positive publicity highlights the fun, exciting community-building activities that are happening in Scouting districts and units. Good news stories help establish credibility–an essential ingredient in attracting youth members, volunteers, and potential donors.

Public relations is important because the more people who know about the Boy Scouts of America and the benefits of Scouting, the more people there will be to support local Scouting projects and programs.

You can help by communicating the exciting activities and events happening in your district and units.  This page will offer resources to help you share the Scouting story in your community.

Customize these press release templates to share your Scouting story with local newspapers, school, church or organization publications!

Scout Show Press Release Template
Word PDF

Cub Day Camp Press Release Template
Word PDF

Scout Night with the Texas Rangers Press Release Template
Word PDF

Scouting for Food Press Release Template
Word PDF

Scouting for Food Press Release
Word PDF

NEWS RELEASE TEMPLATE (Word document)
Use this template to create news releases about Scouting events and activities.

CALENDAR NOTICE TEMPLATE (Word document)
Want to let the media know about an upcoming event?  Use this template to help get on the calendar of your local media outlet.

MEDIA ADVISORY TEMPLATE (Word document)
Remind writers, editors, reporters and photographers about upcoming events and activities with a media advisory.

Other Resources

District Marketing Chair Position Description pdf

Get your Scouting story in the news and earn a patch!
Find our more here!



Need Ideas on what to report to the media?

Popcorn
Pinewood Derby
Blue and Gold
District Dinner and Awards
Scouting for Food
Summer Camp
Day Camp
Join Scouting Events
Pack, Troop and Crew Events and Outings
Service Projects
Eagle Projects
Leader Recognition

Remember…a picture is worth a thousand words!
Newspapers love them!